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5 Virtual Event Trends in 2021 and Beyond

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Sure, you’re aware of virtual events, but what about the virtual event trends that have taken 2021 by force?

COVID-19 might have made going virtual the norm, but that doesn’t mean you can’t make things interesting and engaging for your event participants. Virtual event trends are getting participants excited about logging on to their next virtual event, even as we exist in a more secluded, virtual world.

Following Virtual Event Trends

You might be feeling apprehensive about following virtual event trends, whether it’s because you like to go against the grain, or because you’re thinking virtual events could soon be a thing of the past.

 The truth is the virtual event industry is only getting started! Even as we return to normal, virtual events provide extensive opportunities for reaching bigger audiences and using new technologies. There’s no longer a need to get everyone who you want involved all in one physical location.

 So, if you’re not making the most of virtual events now, you’re definitely missing out. Check out these six trends and get some inspiration for putting together your best virtual event yet.

Flexible Options for Attendees

Now that we’ve all become accustomed to virtual ways of doing things, people expect flexibility. They want to be able to have the option to attend an event virtually or in person. Providing this option is a virtual event trend that’s taking 2021 by force. The more options you provide the better turnout you’re likely to have at your event.

 Event planners are now extending their skills to be able to integrate both virtual and in person into their events. Especially with hybrid festivities being as popular as ever! Forget losing participants because of time and location. Provide the options and they’re sure to be able to commit.

High Quality Broadcasts

Before virtual events became the norm, it was a lot more acceptable to have a lower quality broadcast. Now there’s a certain expectation to ensure your broadcast is high quality, with clear sound and video.

 In fact, if you’re putting on a broadcast without high quality audio and visuals, you’re a lot more likely to lose your audience’s attention. Pixelated images and poor audio can be incredibly distracting and make for a bad participant experience.

 This means you need to have the right virtual event technology to host your virtual event. You should always ensure your audio and visual quality is top-notch.  

One Stop Shops for Live Streaming

Speaking of using virtual event technology to host your virtual event, one of the most popular virtual event trends is using “one stop shops”. There are some great options available for bringing everything all into one place so it makes it a lot easier and more reliable to host a virtual event.

 

These all-in-one solutions can save you a ton of time and effort in bringing everything and everyone together. They can close the gap that often exists between virtual and live events and provide you with a ton of tools to help improve participant experience such as live chat, quizzes, and Q&A.

Improving Skills Around Virtual Events

Before COVID-19 many event management teams didn’t have the skills or the knowledge to host fully functioning virtual events. Now we’re seeing event specialists pulling up their socks to upskill in live events and better understand how to future-proof their roles.

 

Those who previously had those skills are now higher in demand than they might have been in the past. Having virtual event skills and experience can be a huge asset in our current world. If you’re looking to make a career change or try something new, then virtual events could be a great option.

Interactive Options to Amplify Engagement

Virtual events are simply different than in person events. It can be harder to read the room and get a feel for how engaged participants are. That’s what makes interactive options such a great trend that we’re seeing!

 

You can host a quiz to get a feel for how attendees are taking in the event, engage them with a Q&A session, or host a game that everyone can have a great time participating in. Whatever method you choose, interactive options have a ton of power when it comes to engagement.

Invest in the Right Virtual Event Technology

Now that you know more about the virtual event trends that are making for a great 2021 you have a better idea of what to expect. You can apply these trends to your own virtual events and create the best online experience anyone could ask for.

 If you want to try using virtual event technology for your next event, be sure to check out Swift Events! Connect globally, host a hybrid event with ease, or even offer a Q&A session built to help participants stay as engaged as possible. You’re sure to love everything that Swift Events has to offer!

 

 

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