Inspiring Corporate Event Ideas (Part One)


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Stuck coming up with corporate event ideas to make sure your next event is the best yet? We get it—it’s tough to keep things fresh and exciting. As tempting as it might be to stick to the status quo, there are all kinds of other exciting corporate event ideas that might help you run an event that’s more successful than any have been in the past. 

Inspiring Corporate Event Ideas, Strategies, and Tips

And those ideas are exactly what we’re sharing today! Better yet, these ideas are coming from industry leaders who utilize these strategies themselves. We’re including ideas for both virtual and in-person events to make sure all of your bases are covered. Let’s go!

Planning ahead

“Make a multi-year booking: Book early and commit to a multi-year period. Not only can this streamline theme choices and vendor rebooking, but it can also save you money by securing the venue’s business up front.

Utilise LinkedIn to build your digital rolodex: Once you’ve identified excellent vendors, you can construct a group playbook that you can reuse. Additionally, you can establish contacts with individuals who operate at venues, know excellent artists, or possess incredible event furnishings. The most effective way to connect with them is through existing connections. If necessary, inquire whether your original connection would advocate dealing with the new person.”

–Alex Baker, Founder & CEO of Survey Examiner:

Utilize project management tools

“A large or little event involves a great deal of planning and time management, no matter how big or small the audience. It’s possible you’ll have a team supporting you or an outside expert on-hand to help with various aspects of the event’s production such as venue assistance, event production, and catering, but no event planner should be without a reliable project management tool. Using the right event management software, you may execute a wide range of tasks, such as:

  • An event landing page with payment processing, analytics, and support already built-in.
  • In order to keep track of everything that needs to be done for an upcoming event, there is an event planning checklist.
  • An event app that provides real-time reporting and administration of sales from any mobile device.”

—Rameez Usmani, CMO, PureTuber: 

Engage your audience with gifts

“Using giveaways, corporate gifts, and other forms of gifts to generate interest in your brand is a great way to do that. The majority of people enjoy receiving freebies, so look for presents that will resonate with your target audience. In the case where you’re speaking to a large group of people, swag gear may be a good choice. However, if you and your panelists will be interacting with a variety of people, go with Amazon eGift cards. Those who participate in the discussion, such as answering questions, providing feedback, participating in the chat, etc., can be eligible for prizes.”

—Travis Lindemoen, Managing Director of Nexus IT Group, 

Add a human touch to virtual events

“Make your virtual event memorable by adding the human touch. Then you should aim to recreate the in-person experience as closely as possible. By making the gathering less cold and remote, online gatherings can be used as a substitute for in-person meetings. You can leverage the advantages of the virtual world to give your event a personal touch and a sense of distinction. Online events, for example, allow attendees to participate in group chats. Your online event will be more engaging if participants can work together in real-time.”

—Jared Bauman, Co-Founder, Photography for Real Estate: 

Transform the audience into participants

“Encourage everyone to participate, including the shy ones. Consider employing real-time polling apps to promote the asking of questions via mobile devices for people who don’t want to speak up in front of a group. Seminars are a great way to prepare for a corporate event. Seminars are frequently used to demonstrate a company’s competence on a specific issue or to give learning opportunities for staff. They frequently include opportunities for the audience to engage with the speaker. 

Consider the following suggestions to spice up your next corporate seminar:

  • Consider alternatives to the ballroom: The best venues are sometimes those that don’t feel at all corporate. Techweek has grown to become the nation’s biggest technology convention and festival thanks to a variety of atypical locations.
  • IInclude activity in your break time: Consider incorporating an immersive element into your coffee break instead of the usual. For example, informal fireside talk sessions can energize guests and give their brains the rest they need to concentrate when they return. 
  • Use technology to your advantage: Instead of a Powerpoint, think about how you might assist your speakers to connect with their audience more effectively – whether through an app, social networks, or even a chatbot that helps people find relevant content.
  • Improve your technology: New techniques to impress your attendees are continually emerging in the conference sector. However, before you start looking for trendy concepts, make sure you have all these four essentials in place.”

—Daniel Foley, SEO Specialist of Planday: 

We received such an overwhelming response to this topic that we couldn’t fit all of the best corporate event ideas and strategies into one past. Check back soon for part two of this series!



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